Campaign Manager

The Campaign Manager is responsible for planning & execution of all of our client's campaigns.

Divison
City
Level
Type
Salary
Toronto, ON
Senior
Senior
Permanent

Job Description

The Campaign Manager is responsible for planning & execution of all of our client's campaigns, working in close collaboration with designers, copywriters, content creators, email & paid ads specialists, the buying team and more. The candidate we’re looking for is extremely organized and methodological, data-driven and always looking to improve the user experience.

Job Responsibilities

  • Create a comprehensive promotional & brand campaign strategy in collaboration with the performance marketing, brand marketing & merchandising teams. Own the global marketing calendar for a 360-view of all customer facing marketing initiatives.
  • Build campaign briefs, project manage deliverables, QA assets, align priorities and manage traffic for the creative team.
  • Deploy promotions on the sites, publish content & banners, create landing pages, visual merchandise products, and ensure all marketing channels execute campaigns in sync
  • Manage a small team of 2 ecommerce coordinators
  • Optimize & standardize the campaign planning-to-execution processes, to ensure efficient workflows and elevate the team full potential.
  • Analyse performance to improve future campaigns.

Job Requirements

  • Bachelor’s degree in business, marketing or any other relevant field;
  • 5 years + in relevant experience.
  • Exceptional rigor & organizational skills. Rich experience in project management and project management tools such as Asana, trello, Jira. Proven track record of process optimization
  • Analytical mind. Capacity to use data to make informed decisions
  • E-Retail marketing experience (2+ years) & experience with E-commerce tools such as Shopify, MagentoExpert Excel level;
  • Experience with Google Analytics, some proficiency in HTML & CSS, various experience with CMS
  • Some knowledge of Photoshop an asset

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